What's in each tier, side by side
If you already know which tier you want, the pricing page is faster. This page is for the people who want to see exactly what's different before they decide.
At a glance
| Foundation | Professional | Practitioner | |
|---|---|---|---|
| Price | Free | £99 once | £19.99/mo or £179/yr |
| Access | Lifetime | Lifetime | While subscribed |
| Time commitment | ~2 hours | ~12–15 hours over 4 weeks | Ongoing |
| Pace | Self-paced | Self-paced | Self-paced |
| Languages | 11 | 11 | English (others on roll-out) |
Content
| Foundation | Professional | Practitioner | |
|---|---|---|---|
| Machine patterns taught | 3 of 7 | All 7 (M1–M7) | Deep references to all 7 |
| Human failure patterns taught | Brief overview | All 10 (F1–F10) and the compounds they form | Deep references to all 10 |
| Interventions taught | The 4 Questions (general-purpose) | The 7 specific interventions, one per pattern | Both, with worked sessions |
| Source Challenge protocol | Touched on | Taught and practised | Practised continuously |
| Multi-model verification | Mentioned | Taught with worked examples | Standard practice |
| Sector-specific content | None — generic | 22 sector-tagged risk briefs | Sector-specific monthly content as field develops |
Exercises
| Foundation | Professional | Practitioner | |
|---|---|---|---|
| Vulnerability Profile (self-assessment) | No | Yes — pattern-by-pattern, scored | Re-assessable any time |
| Practice Document (capstone) | No | Yes — peer-reviewed | Submit-anytime feedback channel |
| Live Fire exercise (Einstein 1921) | Yes | — | — |
| Pattern Battery (mixed-classification capstone) | No | Yes | Practised in community |
| 60-Second Fluency Round | No | Yes | Practised in community |
Assessment
| Foundation | Professional | Practitioner | |
|---|---|---|---|
| Final assessment | 12 questions | 15 questions | No assessment — ongoing practice |
| Certificate | Foundations Set (single tier) | Four tiers (AI Strategist / Pattern Master / Growing Practitioner / Foundations Set) | Active member badge while subscribed |
| Public verification URL | Yes | Yes | Yes — for active members |
Copyable resources
| Foundation | Professional | Practitioner | |
|---|---|---|---|
| Director's Brief card | Yes | Yes | Yes |
| 4 Questions card | Yes | Yes | Yes |
| 3-Minute Check card | Yes | Yes | Yes |
| Pattern Card (M1–M7 + F1–F10 reference) | No | Yes | Yes |
Ongoing access
| Foundation | Professional | Practitioner | |
|---|---|---|---|
| Working library (1,120 slides, BUILD + SCALE) | No | No | Yes — day one |
| New slides published monthly | No | No | Every month |
| Canary Set Service (auto-tracked pattern drift) | No | Method taught | Yes — runs on your behalf |
| Member community | No | No | Yes — Discord, role-gated |
| Monthly office hours | No | No | Yes — live + recorded |
B2B features
| Foundation | Professional | Practitioner | |
|---|---|---|---|
| Article 4 (EU AI Act) — sufficient as standalone training evidence | No — recognition layer only | Yes | No — ongoing practice, not a training event |
| Manager dashboard available | No | Yes — for team purchases | Yes — as add-on for Professional team buyers |
| Article 50 export available | No | Yes — for team purchases | Yes — for team purchases with add-on |
| Bulk seat invite + CSV import | No | Yes — for team purchases | Yes — as add-on |
Terms
| Foundation | Professional | Practitioner | |
|---|---|---|---|
| Free updates as patterns evolve | Yes | Yes | Continuous by design |
| Refund window | n/a (free) | 14 days, no questions | 30 days on annual; pro-rated on monthly; cancel any time |
| Pause subscription | n/a | n/a | Up to 60 days/year, no penalty |
How to think about which one
You're starting from scratch and want a real but light introduction. Foundation. Two hours, free, gives you a working baseline you can use tomorrow.
You're using AI seriously at work and want a real certification you can put on a CV or in a compliance file. Professional. The four-tier cert, the Practice Document, the Vulnerability Profile — these are the artefacts companies and individuals use as evidence of meaningful AI literacy. Article 4 compliance applies here.
You want to stay sharp as the field changes. Practitioner. The patterns shift every quarter when the major models retrain. The library, the monthly new slides, and the canary set running on your behalf are the practice infrastructure for not falling behind.
You're responsible for a team's AI literacy. Professional for the team, with the manager dashboard. Add Practitioner per-seat once Professional is in place if you want ongoing depth.